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Video productionShort answer
Local SEO is the work of making your business show up when people nearby search for what you sell, on Google Maps and in the local search results. It covers your Google Business Profile, consistent business details across the web, reviews, and pages for each service and area you cover.
The main parts of local SEO
- Google Business Profile: your listing on Google Maps, with categories, services, hours, photos and posts.
- Consistent details (NAP): the same business name, address and phone number on your website and in directories.
- Reviews: a steady flow of genuine Google reviews, with replies.
- Local pages: a page for each service and city you want to rank in, like our pages for SEO in Brampton and SEO in Mississauga.
Who needs it
Any business whose customers are nearby: trades, clinics, restaurants, salons, driving schools and professional services. Read our local SEO checklist to check your own set-up.
