Video production is no walk in the park – plenty goes into producing a high-quality video, and the process depends on each project’s unique requirements. Typically, as a Toronto video production company, our production process looks like this: Research & Development – We always start with thorough research and development where we dive into video concept creation, video campaigning, storyboarding, scriptwriting, and location scouting. Pre-Production – We take care of all project management, including scheduling, sourcing, licensing, and communication with clients and actors. We map out all the necessary equipment, shooting days, and editing days before production begins. Live-Action Production – We always use state-of-the-art cameras, lights, audio equipment, drones, and more to capture everything we need to create the story mapped out in our creative brief. We plan everything well in advance to ensure the day runs smoothly with a schedule and, of course, solid communication. Post-Production – This is where the magic happens. We take all of the video footage and realize your story through editing, color grading, compositing, rendering, exporting, musical score, sound FX voice-overs, sound recording, mixing, and mastering. Here, we finalize your video with any visual effects like animation or motion design.